Pepsodent and Closeup score the same
Both trace to foreign ownership with an equal ownership score of 44/100.
44
Pepsodent
44
Closeup
Brand Comparison
Pepsodent vs Closeup
Quantify ownership structure, origin, and control signals in one view.
Derived from documented disclosures and scored consistently.
Foreign-owned profile
Pepsodent
India ownership score: 44/100
Foreign-owned profile
Closeup
India ownership score: 44/100
Comparison Fit
These brands map as direct alternatives within Oral Care.
Profile match: segment:oral care
Ownership Insight
Pepsodent is owned by Hindustan Unilever, headquartered in United Kingdom. Closeup is owned by Hindustan Unilever, headquartered in United Kingdom.
Score Breakdown
Equity ownership
Pepsodent: 38.1%
Closeup: 38.1%
Manufacturing presence
Pepsodent: 90%
Closeup: 90%
Revenue retention
Pepsodent: 88%
Closeup: 88%
Strategic control
Pepsodent: 0%
Closeup: 0%
Side-by-side Details
| Feature | Pepsodent | Closeup |
|---|---|---|
| Country of origin | India | India |
| Headquarters | Mumbai, India | Mumbai, India |
| Founded | 1915 | Unavailable |
| Parent company | Hindustan Unilever | Hindustan Unilever |
| Parent company country | United Kingdom | United Kingdom |
| Manufacturing in India | 90% | 90% |
| Revenue retained in India | 88% | 88% |
| Ownership type | Indian listed company with foreign promoter control | Indian listed company with foreign promoter control |
| Strategic control | United Kingdom | United Kingdom |
More comparisons in Oral Care
Frequently Asked Questions
Which is more Indian — Pepsodent or Closeup?
Pepsodent is more Indian with a score of 44/100 vs Closeup's 44/100.
Is Pepsodent Indian-owned?
Pepsodent is foreign-controlled with an Indian ownership score of 44/100, owned by Hindustan Unilever (United Kingdom).
Is Closeup Indian-owned?
Closeup is foreign-controlled with an Indian ownership score of 44/100, owned by Hindustan Unilever (United Kingdom).
Who owns Pepsodent?
Pepsodent is owned by Hindustan Unilever (United Kingdom).
Who owns Closeup?
Closeup is owned by Hindustan Unilever (United Kingdom).