Instamojo is the more Indian-owned choice
Instamojo scores 65/100 vs PayU at 8/100 on ownership — and it's Indian-owned.
65
Instamojo
8
PayU
Brand Comparison
Instamojo vs PayU
Quantify ownership structure, origin, and control signals in one view.
Derived from documented disclosures and scored consistently.
Indian-owned profile
Instamojo
India ownership score: 65/100
Foreign-owned profile
PayU
India ownership score: 8/100
Comparison Fit
These brands map as direct alternatives within Digital Payments.
Profile match: segment:digital payments
Ownership Insight
Instamojo is Indian-owned. PayU is owned by Prosus N.V., headquartered in Netherlands.
Score Breakdown
Equity ownership
Instamojo: 60%
PayU: 0%
Manufacturing presence
Instamojo: 0%
PayU: 0%
Revenue retention
Instamojo: 0%
PayU: 0%
Strategic control
Instamojo: 100%
PayU: 0%
Side-by-side Details
| Feature | Instamojo | PayU |
|---|---|---|
| Country of origin | India | India |
| Headquarters | Bangalore | Gurugram |
| Founded | 2012 | 2002 |
| Parent company | Instamojo | Prosus N.V. |
| Parent company country | India | Netherlands |
| Manufacturing in India | 0% | 0% |
| Revenue retained in India | 0% | 0% |
| Ownership type | Indian Private Company | Private |
| Strategic control | India | Netherlands |
Foreign Competitors
Frequently Asked Questions
Which is more Indian — PayU or Instamojo?
Instamojo is more Indian with a score of 65/100 vs PayU's 8/100.
Is PayU Indian-owned?
PayU is foreign-controlled with an Indian ownership score of 8/100, owned by Prosus N.V. (Netherlands).
Is Instamojo Indian-owned?
Instamojo is Indian-owned with an Indian ownership score of 65/100.
Who owns PayU?
PayU is owned by Prosus N.V. (Netherlands).
Who owns Instamojo?
Instamojo is owned by Instamojo (India).