Fiama is the more Indian-owned choice
Fiama scores 78/100 vs Dettol at 18/100 on ownership — and it's Indian-owned.
78
Fiama
18
Dettol
Brand Comparison
Fiama vs Dettol
Quantify ownership structure, origin, and control signals in one view.
Derived from documented disclosures and scored consistently.
Indian-owned profile
Fiama
India ownership score: 78/100
Foreign-owned profile
Dettol
India ownership score: 18/100
Comparison Fit
These brands map as direct alternatives within Bath & Body.
Profile match: segment:bath body
Ownership Insight
Fiama is Indian-owned. Dettol is owned by Reckitt India, headquartered in United Kingdom.
Score Breakdown
Equity ownership
Fiama: 71.1%
Dettol: 0%
Manufacturing presence
Fiama: 95%
Dettol: 70%
Revenue retention
Fiama: 85%
Dettol: 60%
Strategic control
Fiama: 0%
Dettol: 0%
Side-by-side Details
| Feature | Fiama | Dettol |
|---|---|---|
| Country of origin | India | United Kingdom |
| Headquarters | Kolkata, West Bengal | Slough |
| Founded | 2007 | 1933 |
| Parent company | ITC Ltd | Reckitt India |
| Parent company country | India | United Kingdom |
| Manufacturing in India | 95% | 70% |
| Revenue retained in India | 85% | 60% |
| Ownership type | Indian Public Company | Foreign Multinational |
| Strategic control | mixed | United Kingdom |
More comparisons in Bath & Body
Indian Competitors
Foreign Competitors
Frequently Asked Questions
Which is more Indian — Fiama or Dettol?
Fiama is more Indian with a score of 78/100 vs Dettol's 18/100.
Is Fiama Indian-owned?
Fiama is Indian-owned with an Indian ownership score of 78/100.
Is Dettol Indian-owned?
Dettol is foreign-controlled with an Indian ownership score of 18/100, owned by Reckitt India (United Kingdom).
Who owns Fiama?
Fiama is owned by ITC Ltd (India).
Who owns Dettol?
Dettol is owned by Reckitt India (United Kingdom).