Head & Shoulders
๐ŸŒ Majority foreign-owned

Head & Shoulders

18/100

Ownership score

Foreign-owned brand under Procter & Gamble India, operating in Hair Care.

Head & ShouldersBrand
โ†’
United StatesCountry
Sources checked 23 Apr 20261source cited
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Control countryUnited States
Parent entityProcter & Gamble India
Economic flowOutside India
CategoryPersonal Care
SegmentHair Care
Products26
Indian alternatives4
Comparisons6

Ownership score

At-a-glance ownership confidence

Score combines equity, parent control, legal structure, and operating footprint signals.

  • Lower Indian equity ownership keeps the overall score down.
  • Control and brand/IP signals are less India-linked.
  • Limited manufacturing and retained economic value in India reduce this score.
18/100

Ownership score breakdown

Ultimate ownership0/25

Indian equity ownership is limited, lowering this component.

Country of control0/15

Strategic control appears concentrated outside India.

Profit retention0/15

Limited revenue retention in India is evident.

Manufacturing presence5/10

Manufacturing in India is meaningful, but not dominant.

Brand/IP ownership0/10

Brand/IP ownership is controlled outside India.

Leadership control5/10

Leadership control is mixed.

Supply chain localization7.5/15

Supply chain localization is partial.

Company details

Headquarters

Mumbai, Maharashtra

Parent country

United States

Founded

1946

Price segment

Mid-Range

Ownership type

Foreign Subsidiary

Official website

Procurement intelligence

Economic value retained in India

When you buy a Head & Shouldersproduct, this score estimates how much of that spend stays within India's economy โ€” across profits, employment, R&D, IP, and supply chain.

Limited value in Indiamedium confidence
33/100procurement

Value capture breakdown

Five dimensions measuring how economic value flows when you purchase this brand.

Profit stays in India5/35

Profits primarily flow outside India.

India employment8/20

Employee count in India not confirmed.

R&D and IP in India0/15

R&D and brand IP are primarily outside India.

Royalty outflows8/15

Royalty/franchise fee outflows not confirmed.

Local supply chain12/15

70% of inputs sourced locally within India.

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Head & Shoulders scores 18/100

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Also in market ยท 4 foreign brands

Products

Products under Head & Shoulders

Hair Care25 products
H
Head & Shoulders Deep Cleanse Oil Control Shampoo
Hair Care
H
Head & Shoulders Suprรชme Moisture Shampoo
Hair Care
H
Head & Shoulders Suprรชme Moisture Conditioner
Hair Care
H
Head & Shoulders Suprรชme Purify and Volume Conditioner
Hair Care
H
Head & Shoulders Suprรชme Repair Shampoo
Hair Care
H
Head & Shoulders Suprรชme Damage Repair Conditioner
Hair Care
Personal Health Care1 products
H
Head & Shoulders Deep Cleanse Itch Relief
Personal Health Care

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Comparisons

Head-to-head ownership comparisons

Evidence and references

Head & Shoulders is a foreign-controlled brand under Procter & Gamble India. It is most closely associated with Hair Care.

Same parent

Other brands owned by Procter & Gamble India

When you buy any of these, the same parent benefits. Spotting portfolio overlap is one of the biggest reasons people switch.

For journalists & researchers

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Plain text
Head & Shoulders โ€” Majority foreign-owned. Parent: Procter & Gamble India. Country of control: United States. Ownership score: 18/100. Source: Switch To India (https://www.switchtoindia.in/brand/head-and-shoulders).
APA
Switch To India. (2026). Head & Shoulders: Brand ownership profile. Retrieved 1 October 2026, from https://www.switchtoindia.in/brand/head-and-shoulders
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