Fragrances
6 of 8 tracked brands in this segment are Indian-controlled.
75% Indian-controlled | 25% foreign-controlled
58/100
6
Ownership breakdown
Indian-controlled: 6 | Foreign-controlled: 2
Distribution: Indian-dominant. Indian-controlled profiles form a strong base in this segment.
6
Unique parent groups mapped in this segment.
6 : 2
Indian vs foreign profile count.
25%
Foreign-controlled share in this segment.
What this segment tells you.
Indian-controlled profiles form a strong base in this segment.
Ownership concentration is still skewed in one direction.
This segment has room for new Indian brands to enter and compete.
Fragrances brand landscape
All mapped profiles are grouped by ownership control only: Indian and Foreign.
Indian-controlled presence
EDW Essenza
Parent: ITC Ltd
Control: India
Engage
Parent: ITC Ltd
Control: India
Kamasutra
Parent: Godrej Group
Control: India
Park Avenue
Parent: Godrej Group
Control: India
Wild Stone
Parent: McNROE Consumer
Control: India
Yardley London
Parent: Wipro Consumer Care
Control: India
Foreign-controlled presence
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