YiPPee! is the more Indian-owned choice
YiPPee! scores 78/100 vs Mamee at 0/100 on ownership — and it's Indian-owned.
78
YiPPee!
0
Mamee
Brand Comparison
YiPPee! vs Mamee
Quantify ownership structure, origin, and control signals in one view.
Derived from documented disclosures and scored consistently.
Indian-owned profile
YiPPee!
India ownership score: 78/100
Foreign-owned profile
Mamee
India ownership score: 0/100
Comparison Fit
These brands map as direct alternatives within Instant Noodles.
Profile match: segment:instant noodles
Ownership Insight
YiPPee! is Indian-owned. Mamee is owned by Mamee India, headquartered in Malaysia.
Score Breakdown
Equity ownership
YiPPee!: 71.1%
Mamee: 0%
Manufacturing presence
YiPPee!: 95%
Mamee: 20%
Revenue retention
YiPPee!: 85%
Mamee: 0%
Strategic control
YiPPee!: 0%
Mamee: 0%
Side-by-side Details
| Feature | YiPPee! | Mamee |
|---|---|---|
| Country of origin | India | Malaysia |
| Headquarters | Kolkata, West Bengal | Malacca |
| Founded | 1958 | 1971 |
| Parent company | ITC Ltd | Mamee India |
| Parent company country | India | Malaysia |
| Manufacturing in India | 95% | 20% |
| Revenue retained in India | 85% | 0% |
| Ownership type | Indian Public Company | Foreign Company |
| Strategic control | mixed | Malaysia |
More comparisons in Instant Noodles
Indian Competitors
Frequently Asked Questions
Which is more Indian — Mamee or YiPPee!?
YiPPee! is more Indian with a score of 78/100 vs Mamee's 0/100.
Is Mamee Indian-owned?
Mamee is foreign-controlled with an Indian ownership score of 0/100, owned by Mamee India (Malaysia).
Is YiPPee! Indian-owned?
YiPPee! is Indian-owned with an Indian ownership score of 78/100.
Who owns Mamee?
Mamee is owned by Mamee India (Malaysia).
Who owns YiPPee!?
YiPPee! is owned by ITC Ltd (India).