Brand Comparison
Yardley London vs Lifebuoy
Quantify ownership structure, origin, and control signals in one view.
Derived from documented disclosures and scored consistently.
Indian-owned profile
Yardley London
India ownership score: 82/100
Foreign-owned profile
Lifebuoy
India ownership score: 55/100
Comparison Fit
These brands map as direct alternatives within Bath & Body.
Profile match: segment:bath body
Ownership Insight
Yardley London is Indian-owned. Lifebuoy is owned by Hindustan Unilever, headquartered in United Kingdom.
Score Breakdown
Equity ownership
Yardley London: 100%
Lifebuoy: 38.1%
Manufacturing presence
Yardley London: 80%
Lifebuoy: 90%
Revenue retention
Yardley London: 80%
Lifebuoy: 88%
Strategic control
Yardley London: 100%
Lifebuoy: 0%
Side-by-side Details
| Feature | Yardley London | Lifebuoy |
|---|---|---|
| Country of origin | United Kingdom | India |
| Headquarters | London | Mumbai, India |
| Founded | 1770 | Unavailable |
| Parent company | Wipro Consumer Care | Hindustan Unilever |
| Parent company country | India | United Kingdom |
| Manufacturing in India | 80% | 90% |
| Revenue retained in India | 80% | 88% |
| Ownership type | Indian-owned global brand | Indian listed company with foreign promoter control |
| Strategic control | India | United Kingdom |
More comparisons in Bath & Body
Indian Competitors
Foreign Competitors
Frequently Asked Questions
Is Lifebuoy Indian-owned?
Lifebuoy is foreign-controlled.
Is Yardley London Indian-owned?
Yardley London is Indian-owned.