Verdict

Exo is the more Indian-owned choice

Exo scores 100/100 vs Domex at 44/100 on ownership โ€” and it's Indian-owned.

100

Exo

vs

44

Domex

Brand Comparison

Exo vs Domex

Quantify ownership structure, origin, and control signals in one view.

Derived from documented disclosures and scored consistently.

Indian-owned profile

Exo

India ownership score: 100/100

Foreign-owned profile

Domex

India ownership score: 44/100

Comparison Fit

These brands share a broad segment and should be interpreted as a wider comparison.

Profile match: broad segment

Ownership Insight

Exo is Indian-owned. Domex is owned by Hindustan Unilever, headquartered in United Kingdom.

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Score Breakdown

Equity ownership

Exo: 100%

Domex: 38.1%

Manufacturing presence

Exo: 90%

Domex: 90%

Revenue retention

Exo: 80%

Domex: 88%

Strategic control

Exo: 100%

Domex: 0%

Side-by-side Details

FeatureExoDomex
Country of originIndiaIndia
HeadquartersMumbai, MaharashtraMumbai, India
Founded2000Unavailable
Parent companyJyothy LabsHindustan Unilever
Parent company countryIndiaUnited Kingdom
Manufacturing in India90%90%
Revenue retained in India80%88%
Ownership typeIndian Public CompanyIndian listed company with foreign promoter control
Strategic controlIndiaUnited Kingdom

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Frequently Asked Questions

Which is more Indian โ€” Domex or Exo?

Exo is more Indian with a score of 100/100 vs Domex's 44/100.

Is Domex Indian-owned?

Domex is foreign-controlled with an Indian ownership score of 44/100, owned by Hindustan Unilever (United Kingdom).

Is Exo Indian-owned?

Exo is Indian-owned with an Indian ownership score of 100/100.

Who owns Domex?

Domex is owned by Hindustan Unilever (United Kingdom).

Who owns Exo?

Exo is owned by Jyothy Labs (India).