Exo is the more Indian-owned choice
Exo scores 100/100 vs Vim at 44/100 on ownership — and it's Indian-owned.
100
Exo
44
Vim
Brand Comparison
Exo vs Vim
Quantify ownership structure, origin, and control signals in one view.
Derived from documented disclosures and scored consistently.
Indian-owned profile
Exo
India ownership score: 100/100
Foreign-owned profile
Vim
India ownership score: 44/100
Comparison Fit
These brands map as direct alternatives within Cleaning & Disinfectants.
Profile match: dishwash
Ownership Insight
Exo is Indian-owned. Vim is owned by Hindustan Unilever, headquartered in United Kingdom.
Score Breakdown
Equity ownership
Exo: 100%
Vim: 38.1%
Manufacturing presence
Exo: 90%
Vim: 90%
Revenue retention
Exo: 80%
Vim: 88%
Strategic control
Exo: 100%
Vim: 0%
Side-by-side Details
| Feature | Exo | Vim |
|---|---|---|
| Country of origin | India | India |
| Headquarters | Mumbai, Maharashtra | Mumbai, India |
| Founded | 2000 | Unavailable |
| Parent company | Jyothy Labs | Hindustan Unilever |
| Parent company country | India | United Kingdom |
| Manufacturing in India | 90% | 90% |
| Revenue retained in India | 80% | 88% |
| Ownership type | Indian Public Company | Indian listed company with foreign promoter control |
| Strategic control | India | United Kingdom |
More comparisons in Cleaning & Disinfectants
Frequently Asked Questions
Which is more Indian — Vim or Exo?
Exo is more Indian with a score of 100/100 vs Vim's 44/100.
Is Vim Indian-owned?
Vim is foreign-controlled with an Indian ownership score of 44/100, owned by Unilever PLC (United Kingdom).
Is Exo Indian-owned?
Exo is Indian-owned with an Indian ownership score of 100/100.
Who owns Vim?
Vim is owned by Unilever PLC (United Kingdom).
Who owns Exo?
Exo is owned by Jyothy Labs (India).