Suzuki
๐ŸŒ Mixed ownership

Suzuki

52/100

Ownership score

Foreign-owned brand under Suzuki India, operating in Cars.

SuzukiBrand
โ†’
Suzuki IndiaParent
โ†’
JapanCountry
Last verified recently
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Control countryJapan
Parent entitySuzuki India
Economic flowMixed flow
CategoryAutomobiles
SegmentCars
Products15
Alternatives15
Comparisons0

Ownership score

At-a-glance ownership confidence

Score combines equity, parent control, legal structure, and operating footprint signals.

  • Indian equity ownership is meaningful, but not dominant.
  • Control and brand/IP signals are less India-linked.
  • Operational footprint in India is present but still partial.
52/100

Ownership score breakdown

Ultimate ownership14/25

Equity ownership is mixed, adding partial India-linked strength.

Country of control0/15

Strategic control appears concentrated outside India.

Profit retention7.5/15

Some value is retained in India, but not at a high share.

Manufacturing presence10/10

Significant manufacturing operations are confirmed in India.

Brand/IP ownership0/10

Brand/IP ownership is controlled outside India.

Leadership control5/10

Leadership control is mixed.

Supply chain localization15/15

Supply chain localization is high in India.

Company details

Headquarters

Hamamatsu

Parent country

Japan

Founded

1909

Price segment

Mid

Ownership type

Foreign Multinational

Official website

Procurement intelligence

Economic value retained in India

When you buy a Suzukiproduct, this score estimates how much of that spend stays within India's economy โ€” across profits, employment, R&D, IP, and supply chain.

Limited value in Indialow confidence
39/100procurement

Value capture breakdown

Five dimensions measuring how economic value flows when you purchase this brand.

Profit stays in India8/35

Profit destination is not confirmed โ€” estimated from ownership signals.

India employment8/20

Employee count in India not confirmed.

R&D and IP in India0/15

R&D and brand IP are primarily outside India.

Royalty outflows8/15

Royalty/franchise fee outflows not confirmed.

Local supply chain15/15

90% of inputs sourced locally within India.

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Suzuki scores 52/100

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Also in market ยท 8 foreign brands

Products

Products under Suzuki

Cars5 products
M
Maruti Suzuki Swift
Cars
Mixed
M
Maruti Suzuki Baleno
Cars
Mixed
M
Maruti Suzuki Brezza
Cars
Mixed
M
Maruti Suzuki WagonR
Cars
Mixed
M
Maruti Suzuki Jimny
Cars
Mixed
Two Wheelers10 products
S
Suzuki Gixxer 155
Two Wheelers
Mixed
S
Suzuki Gixxer SF 155
Two Wheelers
Mixed
S
Suzuki Gixxer 250
Two Wheelers
Mixed
S
Suzuki Gixxer SF 250
Two Wheelers
Mixed
S
Suzuki Access 125
Two Wheelers
Mixed
S
Suzuki Burgman Street 125
Two Wheelers
Mixed

Compare

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Evidence and references

Suzuki is a foreign-controlled brand under Suzuki India. It is most closely associated with Cars.

From the Journal

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For journalists & researchers

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Plain text
Suzuki โ€” Mixed ownership. Parent: Suzuki India. Country of control: Japan. Ownership score: 52/100. Source: Switch To India (https://www.switchtoindia.in/brand/suzuki).
APA
Switch To India. (2026). Suzuki: Brand ownership profile. Retrieved 26 August 2026, from https://www.switchtoindia.in/brand/suzuki
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