Verdict

Charmis is the more Indian-owned choice

Charmis scores 78/100 vs Vaseline at 44/100 on ownership โ€” and it's Indian-owned.

78

Charmis

vs

44

Vaseline

Brand Comparison

Charmis vs Vaseline

Quantify ownership structure, origin, and control signals in one view.

Derived from documented disclosures and scored consistently.

Indian-owned profile

Charmis

India ownership score: 78/100

Foreign-owned profile

Vaseline

India ownership score: 44/100

Comparison Fit

These brands map as direct alternatives within Skin Care.

Profile match: segment:skin care

Ownership Insight

Charmis is Indian-owned. Vaseline is owned by Hindustan Unilever, headquartered in United Kingdom.

Score Breakdown

Equity ownership

Charmis: 71.1%

Vaseline: 38.1%

Manufacturing presence

Charmis: 95%

Vaseline: 90%

Revenue retention

Charmis: 0%

Vaseline: 88%

Strategic control

Charmis: 0%

Vaseline: 0%

Side-by-side Details

FeatureCharmisVaseline
Country of originIndiaIndia
HeadquartersKolkata, West BengalMumbai, India
FoundedUnavailable1872
Parent companyITC LtdHindustan Unilever
Parent company countryIndiaUnited Kingdom
Manufacturing in India95%90%
Revenue retained in India0%88%
Ownership typeIndian Public CompanyIndian listed company with foreign promoter control
Strategic controlmixedUnited Kingdom

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Frequently Asked Questions

Which is more Indian โ€” Vaseline or Charmis?

Charmis is more Indian with a score of 78/100 vs Vaseline's 44/100.

Is Vaseline Indian-owned?

Vaseline is foreign-controlled with an Indian ownership score of 44/100, owned by Unilever PLC (United Kingdom).

Is Charmis Indian-owned?

Charmis is Indian-owned with an Indian ownership score of 78/100.

Who owns Vaseline?

Vaseline is owned by Unilever PLC (United Kingdom).

Who owns Charmis?

Charmis is owned by ITC Ltd (India).