Thums Up scores higher — but neither is Indian-owned
Thums Up scores 23/100 vs Pepsi at 18/100 on ownership.
23
Thums Up
18
Pepsi
Brand Comparison
Thums Up vs Pepsi
Quantify ownership structure, origin, and control signals in one view.
Derived from documented disclosures and scored consistently.
Foreign-owned profile
Thums Up
India ownership score: 23/100
Foreign-owned profile
Pepsi
India ownership score: 18/100
Comparison Fit
These brands map as direct alternatives within Soft Drinks.
Profile match: cola
Ownership Insight
Thums Up is owned by Coca-Cola India, headquartered in United States. Pepsi is owned by PepsiCo India, headquartered in United States.
Score Breakdown
Equity ownership
Thums Up: 0%
Pepsi: 0%
Manufacturing presence
Thums Up: 80%
Pepsi: 60%
Revenue retention
Thums Up: 30%
Pepsi: 60%
Strategic control
Thums Up: 0%
Pepsi: 0%
Side-by-side Details
| Feature | Thums Up | Pepsi |
|---|---|---|
| Country of origin | India | United States |
| Headquarters | Atlanta, Georgia | Purchase, New York |
| Founded | 1977 | 1898 |
| Parent company | Coca-Cola India | PepsiCo India |
| Parent company country | United States | United States |
| Manufacturing in India | 80% | 60% |
| Revenue retained in India | 30% | 60% |
| Ownership type | Foreign Subsidiary | Foreign Multinational |
| Strategic control | United States | United States |
More comparisons in Soft Drinks
Indian Competitors
Frequently Asked Questions
Which is more Indian — Thums Up or Pepsi?
Thums Up is more Indian with a score of 23/100 vs Pepsi's 18/100.
Is Thums Up Indian-owned?
Thums Up is foreign-controlled with an Indian ownership score of 23/100, owned by Coca-Cola India (United States).
Is Pepsi Indian-owned?
Pepsi is foreign-controlled with an Indian ownership score of 18/100, owned by PepsiCo India (United States).
Who owns Thums Up?
Thums Up is owned by Coca-Cola India (United States).
Who owns Pepsi?
Pepsi is owned by PepsiCo India (United States).