Verdict

Mamaearth is the more Indian-owned choice

Mamaearth scores 76/100 vs Olay at 18/100 on ownership โ€” and it's Indian-owned.

76

Mamaearth

vs

18

Olay

Brand Comparison

Mamaearth vs Olay

Quantify ownership structure, origin, and control signals in one view.

Derived from documented disclosures and scored consistently.

Indian-owned profile

Mamaearth

India ownership score: 76/100

Foreign-owned profile

Olay

India ownership score: 18/100

Comparison Fit

These brands map as direct alternatives within Skin Care.

Profile match: segment:skin care

Ownership Insight

Mamaearth is Indian-owned. Olay is owned by Procter & Gamble India, headquartered in United States.

Score Breakdown

Equity ownership

Mamaearth: 55%

Olay: 0%

Manufacturing presence

Mamaearth: 60%

Olay: 70%

Revenue retention

Mamaearth: 0%

Olay: 0%

Strategic control

Mamaearth: 100%

Olay: 0%

Side-by-side Details

FeatureMamaearthOlay
Country of originIndiaUnited States
HeadquartersGurugram, HaryanaMumbai, Maharashtra
Founded20161952
Parent companyHonasa ConsumerProcter & Gamble India
Parent company countryIndiaUnited States
Manufacturing in India60%70%
Revenue retained in India0%0%
Ownership typeIndian Public CompanyForeign Subsidiary
Strategic controlIndiaUnited States

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Frequently Asked Questions

Which is more Indian โ€” Olay or Mamaearth?

Mamaearth is more Indian with a score of 76/100 vs Olay's 18/100.

Is Olay Indian-owned?

Olay is foreign-controlled with an Indian ownership score of 18/100, owned by Procter & Gamble India (United States).

Is Mamaearth Indian-owned?

Mamaearth is Indian-owned with an Indian ownership score of 76/100.

Who owns Olay?

Olay is owned by Procter & Gamble India (United States).

Who owns Mamaearth?

Mamaearth is owned by Honasa Consumer (India).