Segment
Health Drinks
Indian alternatives
Brand profile
Right Shift
Majority foreign-owned
Indian-owned brand under ITC Ltd, operating in Health Drinks.
Ownership chain
Control and economic value primarily remain within India.
Economic flow
Within India
Control country
India
Parent entity
Mapped products
0
Primary category
Food & Beverages
Primary segment
Health Drinks
Alternative profiles
8
Peer comparisons
0
Ownership score
At-a-glance ownership confidence
Score combines equity, parent control, legal structure, and operating footprint signals.
35/100
Ownership breakdown
Operating entity
Right Shift
Parent entity
Parent country
India
Ownership %
0%
Structure type
Indian Public Company
Why this score
- Lower Indian equity ownership keeps the overall score down.
- Parent-country and strategic-control signals are less India-linked.
- Limited manufacturing and retained economic value in India reduce this score.
Context
This brand operates under ITC Ltd. Strategic control is concentrated at the parent level.
Ownership score breakdown
Equity ownership0/40
Indian equity ownership is limited, lowering this component.
Parent company country15/15
Parent company is India-based, which keeps control anchored locally.
Headquarters proxy10/10
Headquarters signals are aligned with India.
Legal structure10/10
Legal structure is aligned with Indian ownership orientation.
Manufacturing in India0/10
Manufacturing presence in India appears limited.
Revenue retained in India0/10
Limited revenue retention in India is evident.
Strategic control0/5
Strategic control appears concentrated outside India.
Company details
Headquarters
Kolkata, West Bengal
Parent company country
India
Founded
—
Price segment
Mid-Range
Ownership type
Indian Public Company
Official website
Alternatives
Alternatives and related brands around Right Shift
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Open comparison builderEvidence and references
Right Shift is an Indian-owned brand under ITC Ltd. It is most closely associated with Health Drinks.
Sources for this profile: methodology, official website.