
Ezetap
Ownership score
Indian-owned brand under Razorpay, operating in Merchant Finance & POS.

Brand profile
๐ฎ๐ณ Foreign-controlledEzetap
Indian-owned brand under Razorpay, operating in Merchant Finance & POS.
Ownership chain
Control and economic value primarily remain within India.
Ownership score
At-a-glance ownership confidence
Score combines equity, parent control, legal structure, and operating footprint signals.
- Lower Indian equity ownership keeps the overall score down.
- Control and brand/IP signals are less India-linked.
- Limited manufacturing and retained economic value in India reduce this score.
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Ownership score breakdown
Indian equity ownership is limited, lowering this component.
Strategic control appears concentrated outside India.
Limited revenue retention in India is evident.
Manufacturing presence in India appears limited.
Brand/IP ownership is controlled outside India.
Leadership control appears foreign-led.
Supply chain localization appears limited.
Company details
Headquarters
Bangalore
Parent country
India
Founded
2011
Ownership type
Indian Private Company
Official website
Economic value retained in India
When you buy a Ezetapproduct, this score estimates how much of that spend stays within India's economy โ across profits, employment, R&D, IP, and supply chain.
Value capture breakdown
Five dimensions measuring how economic value flows when you purchase this brand.
Profits primarily flow outside India.
Employee count in India not confirmed.
R&D and brand IP are primarily outside India.
Royalty/franchise fee outflows not confirmed.
0% of inputs sourced locally within India.
Related brands
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Also in market ยท 1 foreign brands
Products
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Open comparison builder โEvidence and references
Ezetap is an Indian-owned brand under Razorpay. It is most closely associated with Merchant Finance & POS.
For journalists & researchers
Cite this profile
Drop a citation in your article, paper, or report. Or embed the live ownership card directly on your site โ the data updates automatically.
Ezetap โ Foreign-controlled. Parent: Razorpay. Country of control: Canada. Ownership score: 0/100. Source: Switch To India (https://www.switchtoindia.in/brand/ezetap).
Switch To India. (2026). Ezetap: Brand ownership profile. Retrieved 6 September 2026, from https://www.switchtoindia.in/brand/ezetap
<iframe src="https://www.switchtoindia.in/brand/ezetap?embed=1" width="100%" height="380" frameborder="0" loading="lazy" title="Ezetap โ ownership chain"></iframe>
Free for editorial and academic use. For commercial embedding (white-label, paywalled publications, or API-style access), see Ownership API.
Common questions
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