Brand Comparison
Plum vs Forest Essentials
Quantify ownership structure, origin, and control signals in one view.
Derived from documented disclosures and scored consistently.
Indian-owned profile
Plum
India ownership score: 96/100
Foreign-owned profile
Forest Essentials
India ownership score: 25/100
Comparison Fit
These brands map as direct alternatives within Skin Care.
Profile match: segment:skin care
Ownership Insight
Plum currently shows stronger Indian-linked ownership signals than Forest Essentials.
Score Breakdown
Equity ownership
Plum: 100%
Forest Essentials: 0%
Manufacturing presence
Plum: 80%
Forest Essentials: 20%
Revenue retention
Plum: 80%
Forest Essentials: 30%
Strategic control
Plum: 100%
Forest Essentials: 0%
Side-by-side Details
| Feature | Plum | Forest Essentials |
|---|---|---|
| Country of origin | India | India |
| Headquarters | Mumbai, Maharashtra | New Delhi |
| Founded | 2014 | 2000 |
| Parent company | Plum Goodness | Forest Essentials |
| Parent company country | India | United States |
| Manufacturing in India | 80% | 20% |
| Revenue retained in India | 80% | 30% |
| Ownership type | Indian Private Company | Indian Private Company |
| Strategic control | India | United States |
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Frequently Asked Questions
Is Forest Essentials Indian-owned?
Forest Essentials is foreign-controlled.
Is Plum Indian-owned?
Plum is Indian-owned.